BENTON HARBOR, Mich., Jan. 6, 2016/PRNewswire/ -- #Whirlpool Corporation, the world's leading manufacturer of major home appliances, and #IBM (NYSE: IBM) today announced a new collaboration to connect Whirlpool connected home appliances with IBM #Watson services, including cognitive analytics, to provide more personalized services to consumers.
"IBM's cognitive analytics is a strong fit for Whirlpool Corporation," said Laurent Borne, General Manager, Connected Appliances, Whirlpool Corporation. "Saving energy and water, caring for their families through mobile efficiencies – these are the benefits we're hoping to bring to consumers. IBM's expertise in data storage, and cloud computing ensures we'll continue to bring our consumers relevant technologies in the future, as well as deliver new, innovative, and distinctive experiences for the consumer."
In step with its position as an industry leader, Whirlpool is gearing up for a market on the cusp of increased demand for intuitive, connected home appliances. Through IBM Watson services, including cognitive analytics, data management and protection, Whirlpool Corporation can better serve the consumer as connected home appliances continue to evolve. The collaboration will also focus, in part, on the importance and intricacies of big data; Whirlpool Corporation is using IBM Cloud Business Solutions to harness real-time data and insights from appliances to drive product optimization or enhance and introduce new benefits customized/tailored to consumers' unique needs.
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