For many years, #VMware has been waging a war against #Amazon 's encroaching cloud computing business. Next week it is finally expected to wave the white flag. That's when VMware is expected to announce it is partnering with Amazon to make VMware's software run more easily on Amazon's cloud, reports Fortune's Barb Darrow. This will be a big about face for VMware, who sells its own cloud services and its own cloud software that competes with Amazon. In addition to selling its own cloud, known as " #vCloudAir ," VMware has created a network thousands of data center and hosting providers to also offer vCloud Air. The idea being that if you choose vCloud, you aren't trapped with one service provider but have many to choose from. And you can use them in conjunction with running apps and data (aka a "workload") in your own corporate data centers, too. This "anti-Amazon" cloud strategy attempted to keep VMware's customers buying VMware's flagship data center software. Back in 2013, VMware CEO Pat Gelsinger famously told its army of resellers and consultants and service providers that when clouds like Amazon's gain customers, "we all lose."
http://www.businessinsider.com/vmware-will-soon-join-amazons-cloud-report-says-2016-10
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