Extraordinary Dell EMC Channel Partner Program To Provide Transformational Business Value and Opportunity

Dell EMC today provided a preview of the new and highly anticipated Dell EMC Partner Program, set to formally become effective in February 2017. Designed in collaboration with partners and drawing from the best aspects of the former Dell and EMC partner programs, the Dell EMC Partner Program will provide unprecedented business opportunity for partners and reaffirms Dell EMC’s strong commitment to the channel. Built on three core tenets—to be Simple, Predictable and Profitable—the new program will ensure partners have ample opportunity, business confidence and commensurate profitability regardless of their program tier. In December, Dell EMC will announce tier thresholds for partners, providing a full six months for partners to ramp up to the new criteria. Program tiers, developed to elevate Dell EMC partners over competitors and establish a clear path to up-level, will include Gold, Platinum and Titanium, as well as an exclusive, Titanium Black partner tier for the highest performing partners. Tier levels align with key business models of partners, enabling flexibility where needed to meet customer needs. Benefits will include generous rebates for channel partners who drive new business, attach services, sell the full portfolio and offer the portfolio exclusively.