Encryption and network security company, #RSA, is likely to turn its gaze to Australia’s small to medium-sized business (SMB) sector, in addition to its existing focus on the enterprise end of the market as its parent company, #EMC, joins forces with #Dell.
RSA has been a subsidiary of EMC since its acquisition by the storage giant in 2006. Now, with the $US67 billion Dell-EMC merger completed, RSA is planning to make use of Dell’s existing footprint in Australia and abroad to connect with parts of the market that had previously been largely out of its reach.
“What the merger means is that we have a much broader reach globally,” Antoine Le Tard, general manager, RSA Australia and New Zealand, told ARN. “Locally, we have a different level of scale now, as part of the Dell family. We will be able to focus on new sectors that we haven’t traditionally focused on.
“Dell is strong in the small to medium [SMB] market, whereas EMC has traditionally been strong in the larger enterprise end of the market,” he said. “As we understand more about how the Dell-EMC-RSA integration will happen, it’s likely that the SMB market will present new opportunities to us.”
Although Le Tard concedes that Dell’s existing security solutions business does have some overlap with RSA’s solutions portfolio, he believes that, far from leading to internal competition, both solutions suites are largely complementary.
http://www.arnnet.com.au/article/606571/rsa-considers-aussie-smb-market-after-dell-emc-merger/
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