#Lenovo Group Ltd. will be offering its North American data centre channel partners more benefits and recognition through an innovative new loyalty program. The company released its Data Centre Program, which will aim to help Lenovo data centre partners achieve new levels of industry credibility and prominence in the form of growth rebates, partner development funds, and access to dedicated resources, among others. Officially launching Apr. 1, the program features three tiers that come with various revenue and certification requirements, each one harder to achieve than the next, according to Stefan Bockhop, channel sales director at Lenovo Canada. “The criteria for inclusion are challenging, but the program structure will prove to be simple and straightforward, bringing a refreshing clarity that differentiates us from the competition,” he says in a company press release. The initial level doesn’t need a company to meet any requirements, Bockhop told CDN, so every Lenovo business partner automatically begins in that first ‘pool’. If they want to move up and reap the benefits of being in higher second tier, they will need to have achieved at least US$400,000 in data centre revenue in the previous four quarters (between April 2016-March 2017, according to Lenovo), as well as have five Lenovo DCG certifications held by employees within the company, he continues. To move into the top tier, level three, a company needs to meet an even higher revenue clip of US$3 million in the previous four quarters as well as eight Lenovo certifications within their company. Bockhop notes that Canadian channel partners will require a slightly lower revenue clip to qualify for each of the tiers, which was implemented to better reflect the differences in size of population and market between Canada and the U.S. Additional details on this will be released in the next 30 to 90 days.
http://www.computerdealernews.com/news/lenovo-introduces-data-centre-channel-program/52416
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