The rise of big data has shaken up the data warehousing market, and one of the established vendors still looking to regain its footing is Informatica, which last year was taken private in a $5.3-billion leveraged buy-out. With today’s launch of #BigDataManagement10.1, the company is betting that #Hadoop customers will spring for an end-to-end tool that checks off multiple boxes.
There’s no shortage of tools for managing data in a Hadoop environment. That’s not necessarily a good thing, according to Informatica’s Vice President of Marketing for Enterprise Software Ash Parikh. Instead, of picking from a wide diversity of open source and vendor-supplied tools, Parikh says Hadoop users would be better off buying a single unified toolset that does everything they need.
“The new [big data] world is very different. But still, the principals of data management are the same,” Parikh tells Datanami. “You still need to make sure you have data that can be trusted, that you can access to all the data that’s being thrown at you, that you can transform it and do everything you need to do with it.”
Most companies that are using Hadoop accomplish this data management in a manual fashion, often with a lot of hand coding, he says. That approach may work for a while, but it falls apart when the scale of the big data initiatives grows, or the pace of the work picks up.
Automation and repeatability are clearly in Hadoop’s future. The question is whether Informatica can regain its standing as the gold-standard for data management in the enterprise. The company is placing its bets on its singular Big Data Management suite, which attempts to hit multiple data birds with a single stone.
http://www.datanami.com/2016/03/21/last-hadoop-data-management-tool-youll-ever-buy/
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