#Box and #Microsoft are going to start working together in a new area: Sales. And that might be a little awkward for other cloud providers that Box partners with, especially #Google.
Box announced on Tuesday that it would start offering storage on Microsoft cloud platform Azure as an option for Box customers. This is the first time the cloud document-management company will offer customers the option of specifying which public cloud provider will store their Box data, the company said.
Update: This is part of a co-selling agreement, which means Box will not be selling Azure services on their own, but as an option to purchase with a purchase of Box. Microsoft will also start pitching Box as part of sales of Azure, according to Box.
That means #Box salespeople will essentially be pitching #Azure to customers. Other cloud providers that partner with Box, including Azure competitors #GoogleCloud and #AmazonWebServices, don’t have the same agreement in place.
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